January 22, 2014:
NGI officially begins!
April 11, 2014:
Concept Proposal, Cover Application and $25 fee must be submitted
via email. Proposals must be no longer than
1,000 words. The proposals will be evaluated by a team of judges.
include the $25 application fee along with the Cover Application and
Business Concept Proposal. Make payable to Operation Oswego County
Cover Application, Business Concept Proposal and fee to:
Oswego County Foundation, Inc.
44 West Bridge Street
Oswego, NY 13126
may be sent by email to firstname.lastname@example.org.
Cover Application and Business Concept Proposal are emailed, then
admission fee must be postmarked by 5 p.m.
May 2, 2014:
of judges will select semi-finalists for round two.
will be notified if they are to enter the next round. Candidates
that have been selected for round two must complete a business plan.
are required to submit the full business plan via e-mail or 7 copies
by direct mail, to Operation Oswego County Foundation, 44 West Bridge
Street, Oswego NY 13126. Submissions must be postmarked by 5 p.m.
will give written feedback to all of the semi-finalists. Finalists
will be selected to enter round three.
must give a 20-minute presentation on their business plan in person
to the panel of judges. Following the presentation, a luncheon and
awards ceremony announcing the winner will be held at the Lake Ontario Event & Conference Center.
for Business Concept Proposals:
note: The prize money must be used to start the business in Oswego
PRIZE MONEY MAY BE TAXABLE. CONSULT YOUR TAX ADVISER.
BUSINESS CONCEPT PROPOSAL SUBMISSIONS MUST INCLUDE:
Presentation (10 Points):
Include Cover Application.
• 1,000 words or less (please note: Cover Application does
not count toward the 1,000-word limitation).
• Font: Times New Roman; Size: 12 and black ink; Margins:
1 inch on all sides; Spacing: 1½.
• Grammar and spelling will be evaluated.
Concept (20 points):
Introduce company product/service clearly and concisely.
• Describe how the concept is unique and creative (is idea
currently offered in the market?).
Opportunity (25 points): What is the nature of the
business opportunity or problem? Why is the opportunity now? What
is the potential of the opportunity?
Clearly identify the need for the product/service.
• Identify the size and potential impact of the opportunity
on Oswego County.
• Provide evidence of forces creating the opportunity now.
• Identify how to implement the concept to take full advantage
of the opportunity.
• Correctly identify the main competition, stating how this
concept will improve or replace current product/services in the
Description (25 points): How would you describe the
business to a potential investor if you had only a short elevator
ride to share together? How will your product or service be used?
What are some unique features? What existing problem(s) will be
solved with the service or product offering?
Fully explain the purpose and function of product/service.
• Discuss evidence of innovation and unique features. Fully
explain benefits of product/service.
• Demonstrate critical thinking regarding opportunity/problem
with emphasis on how business idea makes sense currently in Oswego
Target Market (20 points):
Clearly identify the target market.
• Identify the current size of target market (provide demographics).
• Provide innovative and creative ideas for implementing and
reaching the identified market.
may use the services of the Small Business Development Center (SBDC)
at SUNY Oswego to obtain market demographics. These services are
free and confidential. Phone 315-312-3492 to make an appointment
with the SBDC.